So, certain persons online host contests. Do this, follow that, comment, make, and otherwise jump through hoops for this chance and that chance. Let’s be honest, most of them have sponsorships of some sort that provide the prizes. At least that’s the case for the big name bloggers. You can bet your rotary cutter that they aren’t out any money for the giveaway (or a great portion of the fabric they use to make their quilts). They’re selling something just like Target, WalMart, and Kraft. It’s every bit a business, except instead of selling a product or service, they are selling themselves. The blogger is the brand.
I find it just the tiny bit ironic then, when the folks selling their brand and hosting contests, declare some grand community purpose or some other such nonsense. As if somehow contests and giveaways aren’t that important. Chastise is probably the better word for it, and yes big blogger, I am aware that your comment was directed at me. Sometimes reading your blog or participating in your contest (and driving traffic to your blog) is just a means to an end. And really, can’t we be honest, since this is your business, isn’t that really the point? And, no I didn’t let your comment through on the original post because it seemed to me more the quilty equivalent of “well, bless your heart.”
I don’t know about you, dear reader, but when I enter a contest I kind of want to win otherwise I wouldn’t enter. I guess in this case I did sort of win. Sadly it was insight rather than fabric which would have been nice since we don’t all have access to the same fountain of free stuff (like sewing machines and fabric).
And that, big blogger, is the point at which I stopped reading big name quilting blogs just as sure as I stopped reading the pioneer gal. That sort of “community” isn’t for me. Too bad it cost me money to find out.